Petoskey & Pine

As a small business, Petoskey & Pine was in need of a new identity that told the story of their small town.

To stay true to the northern Michigan origin and speak to their primary consumer the organic trail of the design on the candle packaging follows the outline of the region in Michigan Petoskey & Pine comes from.

This sleek, authentic, minimal design is now a beautiful product to look at in addition to the already intoxicating aroma.